Brief

Conceptualise and execute a captivating tourism marketing and promoting campaign for Australia, integrating 3D deliverables tailored to specific a demographic.

My focus was on showcasing The Hunter Valley, a destination that resonates close with me. The campaign aimed to highlight its unique charm and attractions. The final logo creates a visually striking silhouette of wine bottles, embodying the region’s renowned wine culture. The different thickness of the lines and the overall design captures the essence of The Hunter Valley, symbolising its nurturing environment and reinforcing its identity as a premier wine destination.